Presentation Folders with Logos, Artwork and Matte Celloglaze Finish
Presentation folders are one of the most professional ways to present business documents, marketing materials and portfolios. Learn about impressive presentation folder design and the popular matte celloglaze finish.
A4 Folder Printing (and A5 Presentation Folders)
Marketing pros utilise size (A4, A5, etc.), paper stocks, media types (folders, brochures, etc.) and on-brand styling to create engaging print media. Presentation folders with logos, artwork and specialty finishes can combine to be stand-out marketing materials.
When it comes to presentation folder design, there are essential elements not to forget.
Make Presentation Folder Marketing Work for You
The first thing people notice about presentation folders is design. The next thing they will notice is how the paper stock feels in their hands when they pick it up. Following on from this, they will then be curious enough to discover what is inside the folder. Lastly, they will want to know how to contact you.
Don’t Forget These Four Key Points
- Design: Design to attract.
- Feel: Use quality paper stock and well-finished folders.
- Discover: Satisfy curiosity with engaging print media inside the folder.
- Contact: Provide website and contact details for further information.
Self-Assembled vs Fully Assembled Presentation Folders
The primary difference between self-assembled and fully assembled presentation folders is the finish.
Fully assembled presentation folders are glued with every corner neatly tucked away. There are no white corners or white edges from folds and bends. Glued die-cut folders have a higher quality finish, and they fully customisable.
What is Matte Celloglaze?
Gloss and matte celloglaze finishes are currently the most popular finish for presentation folders, booklet covers and business cards. It enhances the look and feel of every product it is applied to.
A very thin sheet of film is applied to the media. Not only does it add an aesthetic appeal, but it also improves the product’s durability.
What are the Essentials for Successful Presentation Folder Design?
Give future clients, business partners or customers the right impression with impressive presentation folder design.
- Utilise white space and colour.
- Showcase artwork.
- Promote your brand’s style guide – use your font and colour palette.
- Communicate a message.
Utilise White Space and Colour
Embrace empty spaces. Messages can get lost in over-crowded designs. Utilise white space to draw the eye to key points such as the business logo. ‘White space’ doesn’t have to be white. Incorporate colour to reinforce your brand.
Consider using imagery from artworks or special events on the folder’s cover. It will be the first thing people will see and it will instantly become a talking point.
Brand Style Guide
Keep print media on-brand. Consistent branding helps people remember your business.
Communicate a Message
Do you want to show that your business is professional and contemporary? Do you want to communicate that your company welcomes diversity and innovation?
Communicate your message. Choose every font, colour, finish and paper stock with intent.
Customisation for Business and Marketing Goals
Presentation folders are fully customisable and are available for print in short and long runs.
Customised Folder Printing
- Gusset size. Choose large gussets when including booklets or books inside the presentation folder.
- Business card slot location.
- Your design and your branding.
- Our design. Absolute Colour can do all the design and printing of presentation folders.
- Paper Stock. Choose the type of stock that best suits your budget and branding. Quality stock may not be out of your budget!
- Impressive finishes such as matte celloglaze.
- Print on one or both sides (inner or outer – or both).
Presentation folders are often the first port of call and the first piece of media to make an impression.
Absolute Colour can help you be outstanding with graphic design and all quality printing needs. Order online today and get your order delivered to your door.