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Blank business cards - a personal touch?

Personalised business cards could help you make a good impression

As marketers and networkers vie for attention in a competitive market, it is important to have a business card that stands out from the crowd.

Lifehacker blogger Melanie Pinola wrote this week that personalising business cards can be one way to make a statement.

She suggested following the advice of author and publisher CJ Chilvers, who suggests that blank business cards could be one way to make an impression.

He suggests taking the time to handwrite the specific details your contact needs to know on it, which he claims conveys a sense of importance.

However, if time is of the essence and you need business cards on the go, you may wish to contact a Sydney printing service to discuss your options.

If you like the idea of personalised cards, you may wish to have a few different business cards printed, featuring different relevant information.

For example, you may wish to include the names of key people in your company on some cards, or leave a blank space above the company details so your staff can fill in their own details as necessary.

It is important, however, to ensure that all your company's branding remains consistent on your business cards and other marketing materials.