
Design Beep, a blog dedicated to all things in the design and print industry, has identified key features on how the business card could impact a company’s brand image.
Maintaining a professional image at networking events may assist people on future job searches or business opportunities. Etiquette at such events is important and should be addressed in a number of areas - such as personal grooming and communication.
Creating a business card that projects an image of professionalism and authority could be achieved through use of blank space and ensuring that the formatting of text is limited and clear, according to Design Beep. The blog recommended the use of sans serif fonts to be used on the card.
New York Daily News reported the importance of business manners in their online edition this month. Lisa Gach, etiquette expert identified to the publication key points to remember.
She said: "The simple art of exchanging pleasantries and other acts of kindness become a thermostat for the workplace."
Design Beep also suggested printing a prototype and asking friends for their opinion before finalising the design of a business card.
As well as font, the suggestions focused on a less-is-more approach when considering your printing service and business card design.