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Networking events to promote small businesses

Mentors and networking can benefit small business owners

The right help is out there to help you promote and expand your small business, says the government's business information bureau.

Business.com.au recommends attending small business workshops and seminars on topics such as planning, financial management and employment.

Networking events can be useful in growing a start-up company. Developing a network helps you keep up to date with industry trends and create valuable contacts. Government services can also help with setting up a mentor or business coach.

It is a two-pronged attack of promoting your business to potential clients and learning key skills from others. You’ll want to attend each event armed with a smile and a stack of promotional materials - ethical recycled business cards can help project an open approach.

Further help and information can be found at industry associations and local government councils, who may also run small business events and seminars.

Business advisory and support services may be available in your local area.

In terms of financial help and advice, don't forget to establish whether you are eligible for any grants of assistance - for example the new enterprise incentive scheme.

The government's Enterprise Connect service allows small businesses to access specialist advice, know-how and technologies to improve business performance.