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Savvy business leaders look to promote green practices

Brands go green to boost business.

Green is proving it is more than just a colour and these days it can refer to anything from a political party to an ideological movement or type of product.

And while there are always people who doubt the position policymakers and business leaders have made regarding issues such as climate change and clean energy, it is hard to deny the impact green thinking is having on modern workplaces.

From the paperless office to solar energy farms, it seems that everywhere you look a bigger and bolder green innovation is being promoted.

With this in mind, it may be worth considering the different ways your own brand could improve its environmental score-card.

For example, inbuilt cooling systems, on site water supplies and recycling building products are leading the way when it comes to sustainable construction practices.

But there are also small things any individual can do to reduce their carbon footprint, which may also save you money.

On the top of the list would be recycling paper - especially if you work in an office where this is a major problem.

It is also a good idea to avoid printing or photocopying where possible and try to use email instead of hand written notes.

Bringing your own coffee cup to work or taking a portable one with you at all times will help to reduce landfill by reducing the amount of cardboard waste a workplace produces.

While making the time to pack your own lunch may seem like a cost saving exercise, it is also a proven means of consuming less.

Turning your computer off after finishing for the day, as well as making sure to limit the number of lights kept on of an evening will also help the environment.

While professionals may even wish to update their networking habits and use an eco business card at the next office meet and greet session.