Author Archives: Yvonne Parkinson

Keeping your brand ‘cool’

Tech fatigue is growing, keeping print in the mix is key to retaining your ‘cool’. Emerging today are consumer groups who have never known a world without the internet, mobile phone and email. Yet are these generations the most supportive of digital communications or is there a wave of change? Trend analysis predict it is […]

Welcome In Year Of The Monkey 2016 With Mindful Cards

It’s sounds early doesn’t it to be talking about Chinese New Year 2016 but as the silly Christmas Season starts its countdown in Australia we wanted to share with those businesses already focused on 2016 a great innovative gift. At Absolute Colour we are delighted to unveil our 2016 Mindful Chinese New Year Cards for Business. Send […]

Monday Motivation Book Review – “Outstanding”

Every week we recommend a book that encourages us to reach for the stars, to excel or as we like to say at Absolute Colour to be Oustanding. Today’s book review is aptly named – Outstanding. Every day outstanding organizations do things and promote values that ensure they will retain customers, grow revenues, increase market […]

How to use multi channel communication in your marketing mix

I hear so often marketers saying they want everything digital these days but then when they are reminded how many of us still like the touch and feel of print, the emotional connection and marketers suddenly realize there are significant opportunities to be had ahead of competitors by building a multi channel relationship with your […]

Printing services and products to boost sales

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Absolute Colour Printing is extremely proud to announce the release of our long awaited revamp of our website. We have included photos of our printed projects and more information to help our printing and design clients. Printing technology changes have created more opportunities to create truly outstanding work. These days, printing services and printing embellishments […]